Tag: messaging
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I started my TeachersPayTeachers store all the way back in 2009… yup, 2009. It wasn’t until I was on mat leave with my first kiddo several years later that I put any kind of serious effort into posting resources. For the next several years it was fun hobby and a great source of disposable income…
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Promote your TpT Store on Social Media
The #1 Mistake TpT Sellers Make on Social Media Do you use Instagram to promote your TpT products? Go to your profile page right now, and look at the last 6 posts of your grid. How many of them are product covers? If it’s more than 1, I’m going to guess that you don’t get…
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One of the things that is really hard for newer sellers (and sometimes more established sellers too) is knowing what to work on first – especially when it comes to products. Anyone who has been a TpT seller for any length of time have been there, I think. You get a great idea for a…
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The Customer Journey for Teacher Sellers
The hardest part about being a teacher seller is that we are teachers, not marketers. For most of us, that means that when we try to market our products, we end up trying a bunch of individual strategies that we’ve heard about (*cough*socialmedia*cough*), but they don’t really work together. There’s no real marketing plan. The…
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Spoiler alert: It’s not about your font or colours I see a lot of teacher authors (like a certain “CEO teacher”) talking about designing their teacher store brand… and then all they talk about is fonts, colours, banners and logos. Fonts, colours, banners and logos are not a brand. They’re design elements. Unless you are…
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Choosing a TPT store name is a key part of building a successful teacher business – make sure you do it right The name you choose for your TpT store makes a huge difference in how your store is perceived by customers. A professional name sets the tone by communicating that your store is high…
