Tag: branding
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I started my TeachersPayTeachers store all the way back in 2009… yup, 2009. It wasn’t until I was on mat leave with my first kiddo several years later that I put any kind of serious effort into posting resources. For the next several years it was fun hobby and a great source of disposable income
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One of the things that is really hard for newer sellers (and sometimes more established sellers too) is knowing what to work on first – especially when it comes to products. Anyone who has been a TpT seller for any length of time have been there, I think. You get a great idea for a
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TPT Store Review: Math Minds 101
Today I am reviewing the TPT store Math Minds 101. This branding review is completely unbiased and was completed for educational purposes on the subject of how to brand your TPT store. First impressions The store is colourful. Based on the store name and the message about no prep math resources, it’s fairly clear that
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The Customer Journey for Teacher Sellers
The hardest part about being a teacher seller is that we are teachers, not marketers. For most of us, that means that when we try to market our products, we end up trying a bunch of individual strategies that we’ve heard about (*cough*socialmedia*cough*), but they don’t really work together. There’s no real marketing plan. The
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TPT Store Review: Crystal Mencia
Today I am reviewing the TPT store Crystal Mencia. This branding review is completely unbiased and was completed for educational purposes on the subject of how to market your TPT store. First impressions My first impression is that the store is colourful, but I don’t know what this store is about. Since the store name
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Spoiler alert: It’s not about your font or colours I see a lot of teacher authors (like a certain “CEO teacher”) talking about designing their teacher store brand… and then all they talk about is fonts, colours, banners and logos. Fonts, colours, banners and logos are not a brand. They’re design elements. Unless you are
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Choosing a TPT store name is a key part of building a successful teacher business – make sure you do it right The name you choose for your TpT store makes a huge difference in how your store is perceived by customers. A professional name sets the tone by communicating that your store is high
